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Is your loyalty program measuring the right KPIs?
After spending 30 years in loyalty, I’ve made a worrying observation: Loyalty programs are often man …

The New Rules of Retail in the Age of AI
We recently attended eTail Toronto, a leading North American retail conference that brings together …

8 trends in loyalty in 2025
Given that over 19 loyalty programs have a presence in Canadians’ wallets1, which represents signifi …

The top 10 best loyalty programs in Canada in 2024
This past fall, R3 Marketing and Adviso, in collaboration with Ad hoc Research, unveiled the 7th edi …

2023 LoyalT study webinar
The LoyauT study is back! Adviso and R3 Marketing are proud to present the 6th edition of LoyauT, th …
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