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The New Rules of Retail in the Age of AI
We recently attended eTail Toronto, a leading North American retail conference that brings together …

Expect a historic holiday season in 2021
“This is predicted to be the biggest holiday season in history.”

A historic holiday season to be expected in 2021
“This is predicted to be the biggest holiday season in history. » Google Think Holiday (Webinar) The …

Opinion: Planning for the future when the present is uncertain
I don’t have to tell you that we are living through a unique period in time. The COVID-19 has effect …

Will Québec’s digital strategy make local businesses more competitive?
The Québec government recently published its Digital Strategy, a highly awaited document in a world …

Bridging the gap between e-commerce and true digital transformation: 8 key challenges for merchants
Retailers face various challenges when they add an online sales channel to their strictly brick and …

Untamed remarketing: Drawing the line between conversion and intrusion
How many times have you visited an advertiser’s site, only to be repeatedly and frequently retargete …

Do I need to redesign my website?
If you’ve gotten this far, chances are you’re asking yourself this question. Or you’ve already decid …

Optimize your online shopping experience to reduce cart abandonment
Over the course of this past year, a financially difficult one for many Quebec retailers, it became …

The 5 main performance indicators for an e-commerce site (2 of 2)
Today I am completing the second and last part of the performance indicators part of my series. I in …

Bounce rate influences revenue
I went to test the new features of Google Analytics as soon as they went online last week and they a …
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