How to prepare for Bill C-28 (Canada's anti-spam law)?
As we will soon be celebrating the 3rd anniversary of the adoption of Bill C-28, I would like to tak …
What to choose to build your website: a framework, a CMS, an e-commerce system, a CXM solution?
How to build a website? For each site, the answer may be different, depending on a host of factors. …
Web portrait of Quebec tourist destinations (ATR) 2013
We are pleased to share with you a study conducted by Adviso on the web presence of the 22 regional …
La Presse+: First impressions from the field
Many experts have already spoken about the new Press application, but what do simple readers think? …
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Performance media buying – Boomerang Conference 2013
I am pleased to share with you my conference on performance media-buying presented yesterday at Info …
The 7 web resolutions not to break in 2013
STILL BE ON THE 'HIGH' OF TURKEY You had fun, and for good reason, you survived the renewal of the M …
Web strategic planning, an organizational solution
Monday morning, client meeting for the launch of a Web strategic planning project. We explain our vi …
NETendances: Will the Internet replace television as the main source of information?
We are pleased to join forces, once again, with CEFRIO for the launch of the NETendances report on i …
How technology is influencing consumption in 2012 | Infopress Conference
I gave this talk earlier today and it was very enjoyable. I was asked to immerse myself in the not s …
CEFRIO releases NETendances “Online entertainment: web TV takes off”
Following our contribution to NETendances: "The craze for social media in Quebec" , it is with renew …
The AppStore, trendy, but often overrated!
Before, it was easy. With a presence of more than 80%, not counting the iPod Touch, the iPhone was T …
2011 trends according to Adviso
Like every year, Adviso makes its annual predictions and this year we have identified 6 major trends …
Foursquare, Gowalla, Facebook Places: the battle of geosocial networks
Geolocation has been a major issue in any retail web strategy for 3 years, the objective is to be pr …
Emerging from the shadows of a new medium: the web documentary
The web documentary, even if it is difficult to define , seems above all to be an emerging journalis …
Analysis and reflections on privacy and new technologies
What is privacy, its issues and why protect it? By Laurent Jacobs
5 steps to go from conversation to conversion
It is within the framework of Infopresse Day on the theme of the participatory web that Jean-Françoi …
The essential tools of a web strategist
Conference given during the Infopresse day – New Web tools. By Jean-Sébastien Chouinard and Marie-Él …
I hate Mondays!
Before I started writing this article, I typed “I hate Mondays” into Google. I got 1,360,000 search …
The brainstorm or the attack of a problem in commando mode
From one to many
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Monitoring and strategic planning: a summary
It was on March 26 that I gave a conference at Infopresse on monitoring and strategic planning, so h …
The 10 tips to make your project a real disaster!
At Adviso, we have ergonomists, SEO experts, SME experts, SMO experts, performance measurement exper …
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Innovation at Adviso
Last month was the Infopresse 360 innovations day with guest star Malcolm Gladwell.
Internet, the best friend of billions of solitudes (2/3)
Here is the second part of my article on the parallel between the book The era of emptiness – Essay …
Who said a legal text had to be sad?
New week, new office! Adviso has just moved to rue Mont-Royal, near Saint-André. In the enthusiasm o …