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5 questions about optimizing social presence on your website
Buttons to social presences are increasingly present on websites. However, many questions are raised …
NETendances: Will the Internet replace television as the main source of information?
We are pleased to join forces, once again, with CEFRIO for the launch of the NETendances report on i …
How technology is influencing consumption in 2012 | Infopress Conference
I gave this talk earlier today and it was very enjoyable. I was asked to immerse myself in the not s …
CEFRIO releases NETendances “Online entertainment: web TV takes off”
Following our contribution to NETendances: "The craze for social media in Quebec" , it is with renew …
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Infopresse Web 3.0 Day 2011 in quotes
Today I attended the Infopresse Web 3.0 Day (where I met my friendly clients from Santinel ), where …
2011 trends according to Adviso
Like every year, Adviso makes its annual predictions and this year we have identified 6 major trends …
Google and online travel, don't be evil?
The giant Google is arousing suspicion from all sides, particularly from stakeholders in the travel …
Foursquare, Gowalla, Facebook Places: the battle of geosocial networks
Geolocation has been a major issue in any retail web strategy for 3 years, the objective is to be pr …
Twitter User Behavior Survey Results – Typical Profile Part
This is the 1st article in our series of 4 presenting the results of the survey on user behavior on …
The iPad and the world of publishing
Following two very relevant questions from Frédérick in my last article concerning my impressions of …
Online traveler ratings and reviews of your business scare you?
Trip Advisor , you know? It is the most popular traveler ratings and reviews site online with 25 mil …
Online tourism: the most searched keywords by users
85% of online tourists use search engines to find information about their next trip. Surprising? Not …
The 5 levels of website optimization (part 1 of 3)
This weekend, I took advantage of the rain to help my wife book an opera ticket for her next trip to …
The account manager's dilemma...
… or how to manage both client and team expectations.
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Monitoring and strategic planning: a summary
It was on March 26 that I gave a conference at Infopresse on monitoring and strategic planning, so h …
The 10 tips to make your project a real disaster!
At Adviso, we have ergonomists, SEO experts, SME experts, SMO experts, performance measurement exper …
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Webcom 2008 | Report of the moijezap.org case study
Isabelle Lopez presents the case study of moijezap.org , the site of ZapQuebec osbl of Quebec whose …
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(Almost) liveblogging of the Infopresse day on retail: the impact of web marketing on offline sales methods
Here are my notes from the conference by Stéphane Drouin, founder and partner, SVM
Internet, the best friend of billions of solitudes (2/3)
Here is the second part of my article on the parallel between the book The era of emptiness – Essay …
Who said a legal text had to be sad?
New week, new office! Adviso has just moved to rue Mont-Royal, near Saint-André. In the enthusiasm o …
A web strategy by candidates for the next Canadian elections
It was Michelle Blanc's post this morning that gave me the idea to launch you quickly (and lightly), …
5 Approaches to Reduce Your Shopping Cart Abandonment
Jean-Sébastien just spoke in his post on performance indicators for e-commerce about the importance …
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