Sépaq chooses Adviso to handle its 360 media

The Adviso team was greeted with excellent news at the start of 2022!

After winning a rigorous tender process, Adviso is now officially the 360 media and digital performance agency for the Société des établissements de plein air du Québec (Sépaq).

For the next five years, Adviso will be responsible for providing all planning, management and optimization services for media investments (both online and offline) for this major Quebec organization.

Armed with an innovative approach to media and a deep understanding of brand campaigns, Adviso will guide Sépaq towards achieving its objectives, particularly through the exploitation and optimization of its digital audiences.

“Through this collaboration, Adviso is proud to contribute to promoting the diversity of Quebec’s landscape amongst existing and new clientele. Our expertise in the outdoor and tourism sectors will ensure this collaboration is a great success!” – Jean-François Renaud, Partner, Adviso

Sépaq offers its clientele 49 outdoor and tourism entities grouped into three networks, including: 23 national parks, plus the Saguenay-Saint-Laurent marine environment; 13 nature preserves; Sépaq Anticosti; and, finally, 10 tourism centres (including the Aquarium du Québec). With a presence in 16 administrative regions and 18 tourism regions in the province, Sépaq is among the more prestigious organizations in its industry.