Build a lasting foundation
Search Engine Optimization, or SEO, is the foundation of your digital presence and affects your visibility in multiple ways. Carefully planning a redesign to limit any loss of traffic and preserve the visibility of your brand and products on Google, as well as optimizing the user experience, are the ultimate goals our specialists will work towards for your organization.
A local strategy both on your site and in search engines is essential if your goal is to reach customers near your business, to generate visits in-store, or to generate calls to your branches.
More than 90% of results in Google’s search engine are organic, which means an SEO strategy is essential to drive your content and generate qualified traffic.
To fully benefit from the potential of SEO, you need to take a close look at a number of technical aspects. Many things, like broken links, duplicate content, and content authority can impede the acquisition of traffic and put even the best SEO strategies in peril. This practice is the very foundation of content marketing and needs to be treated as a key element of your strategy. Our specialists can identify the issues that are hindering your site, provide support to ensure your site is performing optimally, and help you build a sustainable strategy.
Knowing that 80% of users are looking for local results when they search online, it’s essential to increase visibility by creating a digital presence for each of your locations on the relevant networks, and take control of existing records by updating information and managing user reviews. Stimulating recommendations and managing your presence in directories and search engines (Google, Bing, Yelp, etc.), as well as on social media are all key to building a strong presence in search results.
Mobile applications now make up a significant proportion of your web assets. It is essential to unlock their full visibility potential in this highly competitive environment. Take advantage of Adviso’s cutting-edge expertise to have your products stand out in the App Store, Google Play or any other search engine associated with the mobile experience.