Adviso wins 4 awards at Idéa 2021

Adviso won 4 prizes during the Idéa awards ceremony for its “Banque de réponses entreprises” campaign for National Bank:

SILVER in the category “Best Use of Informational and Entertainment Media”
SILVER in the category “Best Use of Brand Sponsorship or Integration”
BRONZE for “Best Use of Digital Media”
BRONZE for “Integrated Campaign Over $250,000”

We would like to thank the dedicated team at NBC for their exceptional work which led to the success of this campaign.

“A big campaign that understood precisely how to respond to the needs and concerns of advisors during a period of uncertainty. Kudos to NBC, our teams and those of Sid Lee! The results speak for themselves.”
– Élizabeth Henry, Director

A big thank-you also goes to A2C for organizing the second digital edition of the contest, which remotely brought together industry players during this second year of the pandemic.

CREDITS:
Agency – Adviso
Client – National Bank
Creative agency – Sid Lee

Account director – Kristel Salesse
Head of production – Émilie Dubuc
Media strategy – Matthieu Morelle
Media specialist – Nour El Mohri
Media and audience consultation – Claire Renaut
Media direction – Caroline Leprince

Senior director, marketing strategy and execution – Martin Laurendeau
Cx design – William Brouillard Roy
Digital acquisition strategy – Evelyne Poupard
Digital media specialist – Annie-Claude Lemay