Customer experience

User experience (UX)

Services Customer Experience User experience (UX)

Get to really know your customers

User experience is far from limited to wireframe development and usability testing!

Our mission is broad: we help clients go from “erase it all and start over” mode, to continued optimization; we help them understand more about the analytics tools that will give them a deeper knowledge of user behaviour, and equip them with the necessary expertise to execute a successful digital shift.

By taking a holistic approach to user experience, we factor in the three axes of user experience : research, design, and optimization.

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USER EXPERIENCE AUDIT AND OPTIMIZATION

An audit of your digital offerings can allow you to ascertain whether your properties are respecting usability principles, and how well they respond to the needs of your users. The evaluation tools we use include a variety of proven tests and techniques, from card sorting to lab tests. Our specialists choose the methodology best adapted to your business realities, and propose improvements based on their positive impact on your results.

UX SUPPORT FOR STRATEGIC PLANNING

At Adviso, user experience and strategy go hand in hand. All strategic planning therefore involves a UX component, allowing us to identify and respond as well as possible to the needs of your users. Once we’ve defined the profiles and needs of your clients, we can then formulate effective, profitable UX strategies.

DEVELOPMENT AND SUPPORT FOR DESIGN AND PRODUCTION

Building a new site or redesigning an existing one represent an ideal opportunity to create a personalized user experience. To make that happen, Adviso will identify your different use cases, as well as the best way to structure your content and processes. We prepare UX models to allow designers and developers to work quickly and efficiently.

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Achievements and results evocators

User experience (UX)