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Recent Opinions posts
Business
01 Feb 2021
ROI no matter what the cost
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Business
11 Jan 2021
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04 Sep 2020
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Business
04 Sep 2020
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23 Mar 2020
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14 Feb 2020
Law requiring explicit consent for data use in Quebec: All smoke and mirrors
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Tech
03 Feb 2020
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03 Feb 2020
Programmatic buying: the ride is over
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Tech
03 Feb 2020
I Tested the Off-Facebook Activity Management Module
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How-to
06 Jan 2020
Digital marketing: what roles should be given to employees, agencies and robots?
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Business
02 Dec 2019
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Tech
23 Jul 2019
Artificial intelligence in marketing: Get ready for the trough of disillusionment
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Business
09 Jul 2019
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Business
03 Jul 2019
Facebook: Portrait of a challenging year
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Series
26 Jun 2019
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Series
11 Jun 2019
Ctrl+A – Buying local in digital advertising [S02 E01]
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Business
23 May 2019
Profitability, monetization and audiences: our analysis of the Netflix model
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Series
24 Apr 2019
Interview with Nicolas Duval, SEO Strategist: Trusting an Imperfect Algorithm
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Tech
08 Apr 2019
Orchestration of Digital Experiences: What I Retained From Adobe Summit 2019
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Series
26 Mar 2019
Interview with Jérémie Lévi, user experience designer: UX beyond design
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Series
28 Feb 2019
Interview with Kristel Salesse: Finding the balance between intuition and logic
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Business
26 Feb 2019
Dollarama is getting into e-commerce. What does it mean?
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Series
17 Jan 2019
Interview with Sébastien Neveu : 5 inbound trends to watch in 2019
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Business
25 Oct 2018
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Business
02 Oct 2018
Ctrl+A: What value does innovation have today? [S01 E04]
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Reading / 2 min.
Business
28 Aug 2018
Ctrl+A: What did Amazon understand more than others? [S01 E03]
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Reading / 1 min.
Business
27 Jul 2018
Ctrl+A: Content marketing isn't advertising? [S01 E02]
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Reading / 2 min.
How-to
18 Jul 2018
Stress less about project risks
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Tech
18 Jul 2018
Stress less about project risks
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Business
14 Jun 2018
15 reasons not to work at Adviso
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Business
06 Jun 2018
Tell us about your problems rather than your solutions
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Business
08 Nov 2017
Blending innovation, a strong employment brand, and profitability
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Business
28 Aug 2017
Obsessing over the bottom line is killing your brand
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Business
19 Apr 2017
Reinventing Facebook or Amazon for Quebec is a bad idea
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Tech
25 Jan 2017
The hidden face of programmatic media buys
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Tech
23 Jan 2017
Ad Exchange Industry Preview in New York: 2017 Programmatic Trends
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Tech
10 Apr 2016
Your targeted ads can impact users' self-perception
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Reading / 3 min.
Business
27 Jun 2013
How to find an influencer Twitter user?
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Reading / 3 min.
Business
05 Dec 2011
How technology is influencing consumption in 2012 | Infopress Conference
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Reading / 1 min.
Tech
15 Jul 2008
Torrent411: the QuebecTorrent clone now open
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Business
26 Mar 2006
Philosophie d’entreprise : Google vs Microsoft
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Business
26 Mar 2006
Business philosophy: Google vs. Microsoft
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Reading / 1 min.
Tech
15 May 2005
Behavioural Marketing: Advertising that Puts a Smile on Everyone’s Faces
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Business
04 May 2004
Automating Your Organization: A Few Pointers
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