Ctrl+A: What did Amazon understand more than others? [S01 E03]

The e-commerce market presents many opportunities for traders. How to get out of the game? How to stand out in an extremely competitive universe?

Digital transformation is a phenomenon that, fortunately, is taking more and more space in companies' business strategies. But how to define it? What opportunities can local businesses or should they have seized? The Ctrl+A team had the pleasure of welcoming Simon Éthier, director of digital transformation at Adviso, to talk about this ambitious subject, and more specifically to understand: what e-commerce giants like Amazon have understood?

We hope you have as much fun listening to this episode as we had recording it!