Data
Data quality assurance
Why do you need good quality data ?
Business and marketing decisions must be based on reliable, relevant and consistent data. Are you sure the decisions you’re making are based on quality data?
Our data quality assurance service enables you to collect digital data that you can count on when it comes time to make important decisions. Our analytical work includes a web and/or mobile audit in order to identify the following data issues:
- Data reliability: Are your data providing a reliable representation of reality?
- Data coherence: Are your data consistent between your various platforms and systems?
- Data completeness: Can your data answer most of your marketing- and business-related questions?
