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How-To

Smart tools, smarter you
How-to
Charles Delannoy
29 Mar 2018

E-commerce acquisition : How to structure your due diligence

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 4 min.
How-to
Charles Delannoy
29 Mar 2018

Acquisition in e-commerce: structuring your due diligence

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 5 min.
How-to
Jean-Christophe Mauss
16 Mar 2018

Take advantage of your NGO status in AdWords - Adviso

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 5 min.
How-to
Gabriel Savard-Payeur
17 Jan 2018

3 free tools to build your brand’s content strategy using consumer data

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 4 min.
How-to
Adviso
14 Dec 2017

[INFOGRAPHIC] Optimal social media formats guide: 2018 edition

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 1 min.
How-to
Adviso
14 Dec 2017

[INFOGRAPHIC] Guide to optimal formats on social networks: 2018 edition

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 1 min.
How-to
Clément Hochedez
22 Nov 2017

Rich Snippets – An essential part of your SEO strategy

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 5 min.
How-to
Sophie-Anne Théorêt
26 Oct 2017

Guide to effectively managing stakeholders

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 3 min.
How-to
Sophie-Anne Théorêt
26 Oct 2017

Guide to Effective Stakeholder Management

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 3 min.
How-to
Delphine Chapard
04 Oct 2017

Tips from an expert to save time in Excel

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 4 min.
How-to
Cristian Sava
28 Sep 2017

Content Marketing: how to create a solid content brief

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 7 min.
How-to
Yannick Proulx
05 Sep 2017

5 ways to use lead ads to maximize your leads!

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 2 min.
How-to
Pierre-Olivier Boucher
15 Aug 2017

SEO: Adapting to new trends or slowly disappearing from the web

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 7 min.
How-to
Yann Kerveant
18 Apr 2017

Measuring your marketing campaigns: 4 tricks to get the most out of your UTM tags

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 5 min.
How-to
Adviso
13 Mar 2017

The subscription box phenomenon: 7 key factors for success

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 8 min.
How-to
Yann Kerveant
16 Jan 2017

How to protect your Google Analytics account from language spam

  • TECHNICAL LEVEL
  • TECHNICAL LEVEL / 1 min.
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Séries

Marketers are just beginning to understand the impact that artificial intelligence could have on their ambitions. Learn more, more concretely, through the many articles in this series dedicated to AI marketing.

Discover our series
25 Feb 2025

Test bench: UX and CX research driven by artificial intelligence (AI)

  • Reading / 4 min.
  • Video
03 Feb 2025

AI agents: The future of productivity starts now

  • Reading / 6 min.
  • Video
20 Jan 2025

Artificial Intelligence (AI): Solutions for Ethical and Sustainable Use

  • Reading / 5 min.
  • Video
04 Nov 2024

The Future of Programmatic: How DSPs and AdTech Are Transforming Digital Advertising

  • Reading / 3 min.
  • Video
16 Sep 2024

The future of digital media: How AI and ad tech will transform an industry

  • Reading / 3 min.
  • Video
08 Apr 2024

Customer-centric marketing in the era of generative AI

  • Reading / 3 min.
  • Video
01 Nov 2023

Law 25: Applying artificial intelligence to privacy protection

  • Reading / 3 min.
  • Video
31 Oct 2020

Accelerate the adoption of artificial intelligence to support business growth

  • Reading / 3 min.
  • Video
SeriesPart 2
03 Mar 2020

The power of AI and CX, together

  • Reading / 3 min.
  • Video
04 Feb 2020

Why is AI essential to your future as a marketer?

  • Reading / 4 min.
  • Video
08 Jan 2020

An Omnichannel Approach to Marketing AI

  • Reading / 7 min.
  • Video
07 Jan 2020

Digital marketing: what roles should be given to employees, agencies and robots?

  • Reading / 4 min.
  • Video
24 Jul 2019

Artificial intelligence in marketing: Get ready for the trough of disillusionment

  • Reading / 5 min.
  • Video
19 Aug 2017

Can artificial intelligence replace specialists?

  • Reading / 3 min.
  • Video
27 Sep 2016

5 things marketers don’t know about machine learning, but should!

  • Reading / 7 min.
  • Video
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