WEB RDV | E-commerce: innovative online distribution models
As part of Infopresse's RDV Web , I was invited to present a conference on the new phenomena of online promotion, namely group buying and flash sales. Here are a few points of what I talked about:
- What is a flash sale and group buying (definition, some figures, case study)
- The anatomy of a flash sale and the group buy (main elements that make it up)
- Foresight
- Montreal Group Buying Study: Factors Influencing Buying
Many thanks to the entire Infopresse team for the invitation and for their professional work during the RDV Web.