fr
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CASE STUDY

Oasis

+24K
New fans in 10 months
60 %
Fans are English speaking
61
Interactions per post (average)

FIND OUT HOW WE DID IT

Adviso's team is proactive and has a strict methodology that allows real-time tracking of our brand on various social platforms. After a year, my trust in them is unbreakable
Olivier Benoit
Projects manager, non-traditional marketing
1

ESTABLISHING A SOCIAL PRESENCE OUTSIDE OF QUEBEC THROUGH CONTENT STRATEGY

Build a health community around a consumer packaged goods brand
 
2

CHALLENGES RELATED TO THE PROJECT

Talking about a generic product by adopting a health and well-being angle
Represent a product sold across Canada with a strong identity in Quebec
Support offline promotional campaigns
Support the various initiatives of which Oasis is a patron
Address a French-speaking and English-speaking audience
Attract more qualified fans to the page
3

STRATEGIES DEPLOYED BY
ADVISO

Develop the community around publications related to pleasure and health
Set up four competitions featuring the brand's products
Promote tours via Facebook events and allow fans to follow the tour team's journeys
Promote the races to the community before, during and after each event (events, photo albums, community participation, etc.)

REACH THE NEXT LEVEL

1 888-598-1881

4388, Saint-Denis street, #300, Montréal, QC, H2J 2L1 All rights reserved - Adviso 2024