Moulaye has over 20 years' experience in capturing and leveraging data to drive business growth. Over the course of his career, he has held a number of lead and expert data positions at companies such as Rogers, Canada Goose, Metroland Media, Nickelodeon / Viacom Media. Today, at Adviso, he helps our clients plan the value of the data that really counts in achieving their objectives. His main areas of expertise are: data strategies, digital analytical platforms, marketing data warehouses as well as customer data segmentation methodologies and techniques.
Marketers are just beginning to understand the impact that artificial intelligence could have on their ambitions. Learn more, more concretely, through the many articles in this series dedicated to AI marketing.
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