Moulaye Traore is now a partner. The entrepreneurial succession program is continuing to unfold.

Adviso announces a new member of its team of partners: Moulaye Traore, Vice-President of Data and Customer Experience.

The entire team at adviso is united in its approval of Moulaye pulling up a seat at the decision-making table. His knowledge of data fuels both our teams and our decisions. In addition to his visionary expertise, his experience before joining adviso, particularly at Canada Goose and Rogers, provides him with an accurate understanding of our clients’ business needs. He in turn helps them get to know and understand their own customers better.

« Moulaye is intelligent, professional and highly devoted to the data field, while at the same time being someone who is funny, kind, and sincere, all of which makes him a true asset. »

-  Elizabeth Henry, CEO, adviso

“We are really grateful to not only have been able to work alongside him for the past seven years, but also to watch him become a partner and shareholder and know that he’ll be continuing to put his vision, expertise, and leadership to work to benefit our teams and clients.”

As VP of Data and Customer Experience, and now as partner, Moulaye Traore will play a key role in achieving our mission on a daily basis as he helps company leaders optimize and personalize their customer relationships and experience, from acquisition through to loyalty creation, by leveraging data.

In a world in which data proliferation seems to amount to little more than a distraction, Moulaye has become essential to discovering and enhancing the data that really matter.

Congratulations, Moulaye—we’re celebrating right alongside you!

The adviso Team