Maxime Philippon

Maxime Philippon

Apasionado del marketing creativo y de los datos, Maxime se formó en las distintas profesiones del marketing en varias agencias y empresas tecnológicas antes de unirse a Adviso. Su sed de inspirar a las marcas para que comprendan, atiendan y retengan mejor a sus clientes es insaciable. Cada día, utiliza su experiencia en marketing omnicanal para crear experiencias digitales que generen valor para las empresas y sus clientes.

Posts by Maxime Philippon
Design a series of welcome emails to maximize subscriber engagement and retention

Design a series of welcome emails to maximize subscriber engagement and retention

In the vast domain of customer experience, welcome emails occupy an important place when it comes to …

March 11, 2024 10 min read
New rules for Gmail and Yahoo: What marketers must do to comply

New rules for Gmail and Yahoo: What marketers must do to comply

To strengthen email security and promote the adoption of best practices in email marketing, new rule …

January 15, 2024 7 min read
Whitepaper: Improving customer retention through sustainable audiences

Whitepaper: Improving customer retention through sustainable audiences

In today's ever-changing economic, technological, and regulatory landscape, marketing leaders must a …

July 18, 2023 1 min read
Improve customer retention through data and segmentation

Improve customer retention through data and segmentation

Faced with the gradual withdrawal of third-party cookies, the digital marketing landscape is gradual …

May 2, 2022 5 min read
The effects of iOS 15 on emailing and immediate solutions

The effects of iOS 15 on emailing and immediate solutions

During its annual developers conference last June 7, Apple announced that new versions of its operat …

October 4, 2021 4 min read

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