SEO: Top 4 technical requirements for your CMS
Here are -in a simplified way- 4 SEO requirements for a content management system (CMS) (in order of …
Having a word in Exact and Broad on Adwords: useless?
I'd like to close the discussion about using multiple targeting options for the same keyword (i.e. h …
The web is going green
We talk a lot about web 2.0, social networks and user-generated content. Along with the gargantuan g …
Design an ergonomic homepage
The homepage is usually the most visited page of a website. It is often the first page that we consu …
10 ways to pay less for your Adwords
If you are investing in the keyword purchasing, this article may be a key factor in improving their …
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With Google Analytics, there's no more reason not to measure!
Although the free tool has been around for two years now and not a day goes by without an article ta …
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Subscribe to YouTube now possible with a Google account
The challenge of any acquisition is of course to succeed in integrating the acquired entity in order …
SEO and Web Analytics: it takes two!
Do you optimize your web site for search engines? If so, you probably notice that the competition in …
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Electronic voting, approaches and risks
Electronic voting and, more generally, online democracy are essential issues for the development of …
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The Web: the tool of choice for marketing research
Online marketing research is booming. A recent study by Ciao AG revealed that 87% of marketing resea …