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Loyalty programs: How to choose the best martech platform?
Loyalty program managers get advice on martech

Loyalty programs: How to choose the best martech platform?

Martech for loyalty programs is like an invisible spinal column. It's impossible to operationalize a …

March 2, 2026 10 min read
Why integrate gamification into a loyalty program?
A screen showing a progress bar for points in a loyalty program with gamification

Why integrate gamification into a loyalty program?

Steps for integrationCanadians are increasingly participating in gamification activities within loya …

January 13, 2026 9 min read
Top 10 best loyalty programs in Canada

Top 10 best loyalty programs in Canada

Technology is evolving, as are consumer expectations. That means loyalty programs are changing too.

December 22, 2025 12 min read
The two aspects of loyalty program performance

The two aspects of loyalty program performance

Most articles and discussions on the topic of loyalty programs are essentially about their design. P …

July 21, 2025 6 min read
The fall of the Bay: What retailers should learn from it

The fall of the Bay: What retailers should learn from it

The announced closure of Hudson’s Bay stores marks the end of an era for arguably the most emblemati …

March 27, 2025 4 min read
8 trends in loyalty in 2025

8 trends in loyalty in 2025

Given that over 19 loyalty programs have a presence in Canadians’ wallets1, which represents signifi …

February 21, 2025 8 min read
The top 10 best loyalty programs in Canada in 2024

The top 10 best loyalty programs in Canada in 2024

This past fall, R3 Marketing and Adviso, in collaboration with Ad hoc Research, unveiled the 7th edi …

December 5, 2024 5 min read
2023 LoyalT study webinar

2023 LoyalT study webinar

The LoyauT study is back! Adviso and R3 Marketing are proud to present the 6th edition of LoyauT, th …

November 16, 2023 1 min read
Why is customer satisfaction essential to loyalty?

Why is customer satisfaction essential to loyalty?

The goal of relationship marketing is simple: to increase the value of a company’s customer base and …

March 3, 2023 4 min read
The secret to long-lasting client relationships

The secret to long-lasting client relationships

Discover how you can succeed at relationship marketing using these nine tips: Brand image, target au …

February 3, 2020 8 min read

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