4 Apps to Meet Web Development Challenges: GatherContent, TypeCast, GitHub, and Sprintly
Carrying out a Web project is increasingly complex: an army of specialists must design and produce a …
When hyperconnectivity leads to social alienation
It was casually wasting my time on Facebook that I came across this 4Chan status that reported that …
When hyperconnectivity leads to social alienation
C’est en perdant nonchalamment mon temps sur Facebook que je suis tombé sur ce statut de 4Chan qui r …
Three ways to ensure team cohesion in Internet strategy management
I'm talking to people in communications, marketing or the Web who manage the Internet strategy of th …
Web design: Is this the end of Photoshop? Five facts and four alternate approaches
The explosive growth of mobile devices has created a need to develop sites using responsive design. …
The 7 web resolutions not to break in 2013
STILL BE ON THE 'HIGH' OF TURKEY You had fun, and for good reason, you survived the renewal of the M …
eCommerce: 6 Innovative Sales-Oriented Features for Christmas
To be effective and achieve business objectives, an e-commerce site must have an optimal user experi …
Back to Web-In 2012
Yesterday was held the Web-In of the Montreal Digital Festival Mtl Dgtl at the Hilton Bonaventure. A …
Google Tag Manager the tool that will move the web analytics industry
Good news: Google has just launched Google Tag Manager (GTM), a tool that will allow you to manage a …
Facebook Power Editor: a miraculous ad campaign management tool
Producing a media buy campaign on Facebook through the Web UI can be really long, laborious and even …
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Newsletter: 5 tactics to entice your customers to buy again
BUSINESS STRATEGY
Posting on Facebook to get likes or for branding?
“Hey! I got 40 likes on the photo I posted yesterday! Alright, that's all well and good, but does th …
5 types of work organization to manage your web strategy
I was explaining yesterday that Web strategic planning is not just a technical question, but also a …
Web strategic planning, an organizational solution
Monday morning, client meeting for the launch of a Web strategic planning project. We explain our vi …
Social Analytics: Google Analytics measures engagement and ROI on social media
It's fresh out of the oven: Google just announced this morning, live from SES New York, a brand new …
5 raisons pour lesquelles le calendrier éditorial est essentiel à une bonne gestion de communautés
Le calendrier éditorial est un outil très pratique (et puissant) pour simplifier la gestion de commu …
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5 reasons to create a style guide instead of traditional graphic models
After talking about the 12 best practices for newsletters , and the ideal width of an email, I'll me …
NETendances: Will the Internet replace television as the main source of information?
We are pleased to join forces, once again, with CEFRIO for the launch of the NETendances report on i …
How technology is influencing consumption in 2012 | Infopress Conference
I gave this talk earlier today and it was very enjoyable. I was asked to immerse myself in the not s …
CEFRIO releases NETendances “Online entertainment: web TV takes off”
Following our contribution to NETendances: "The craze for social media in Quebec" , it is with renew …
Call Metrics: Offline conversions thanks to your AdWords campaigns
Google announced on July 19, the large-scale deployment for Canada and the United States, of Call Me …
“Adaptive” or “responsive” layout: advantages and disadvantages
More and more people are visiting your site from a mobile device. At the same time, screen sizes are …
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Google Analytics Premium: tailor-made for large companies
Great news at Google, where a new paid and improved version of Google Analytics is offered to major …
Evaluate the ROI of your keyword buying campaign using multi-channel Google Analytics.
Google Analytics is now launching Multi-Channel, we were able to try it before anyone else since we …