Jean-Sébastien Chouinard

Posts by Jean-Sébastien Chouinard
When hyperconnectivity leads to social alienation

When hyperconnectivity leads to social alienation

It was casually wasting my time on Facebook that I came across this 4Chan status that reported that …

February 20, 2013 4 min read
When hyperconnectivity leads to social alienation

When hyperconnectivity leads to social alienation

C’est en perdant nonchalamment mon temps sur Facebook que je suis tombé sur ce statut de 4Chan qui r …

February 19, 2013 4 min read
Three ways to ensure team cohesion in Internet strategy management

Three ways to ensure team cohesion in Internet strategy management

I'm talking to people in communications, marketing or the Web who manage the Internet strategy of th …

February 5, 2013 4 min read
5 types of work organization to manage your web strategy

5 types of work organization to manage your web strategy

I was explaining yesterday that Web strategic planning is not just a technical question, but also a …

April 11, 2012 4 min read
Web strategic planning, an organizational solution

Web strategic planning, an organizational solution

Monday morning, client meeting for the launch of a Web strategic planning project. We explain our vi …

April 9, 2012 3 min read
CEFRIO releases NETendances “Online entertainment: web TV takes off”

CEFRIO releases NETendances “Online entertainment: web TV takes off”

Following our contribution to NETendances: "The craze for social media in Quebec" , it is with renew …

October 25, 2011 1 min read
2011 trends according to Adviso

2011 trends according to Adviso

Like every year, Adviso makes its annual predictions and this year we have identified 6 major trends …

January 16, 2011 5 min read
Foursquare, Gowalla, Facebook Places: the battle of geosocial networks

Foursquare, Gowalla, Facebook Places: the battle of geosocial networks

Geolocation has been a major issue in any retail web strategy for 3 years, the objective is to be pr …

December 4, 2010 3 min read
A look back at the Infopresse Strategy and Web Creativity Day

A look back at the Infopresse Strategy and Web Creativity Day

I attended the Infopresse Day on web strategy and creativity . Alexandra from NVI sums it up nicely …

November 24, 2009 2 min read
10 best practices to adopt during web strategic planning

10 best practices to adopt during web strategic planning

Strategic web planning is vital to the sustainability and profitability of a website. It must be a c …

May 30, 2009 5 min read
When Changing a Button Gets You $300 Million

When Changing a Button Gets You $300 Million

It was in the middle of a brainstorm with Vigeant and LD that we debated on the optimal process in t …

January 19, 2009 2 min read
Webcom 2008 | Report of the moijezap.org case study

Webcom 2008 | Report of the moijezap.org case study

Isabelle Lopez presents the case study of moijezap.org , the site of ZapQuebec osbl of Quebec whose …

November 10, 2008 2 min read
A web strategy by candidates for the next Canadian elections

A web strategy by candidates for the next Canadian elections

It was Michelle Blanc's post this morning that gave me the idea to launch you quickly (and lightly), …

August 27, 2008 3 min read
The 5 main performance indicators for an e-commerce site (2 of 2)

The 5 main performance indicators for an e-commerce site (2 of 2)

Today I am completing the second and last part of the performance indicators part of my series. I in …

August 6, 2008 2 min read
The 5 main performance indicators for a site intended for lead generation (1 of 2)

The 5 main performance indicators for a site intended for lead generation (1 of 2)

We are often asked THE question by our clients/partners/colleagues/bosses: What are the main perform …

June 12, 2008 2 min read
Infopresse360 Day on Web Analytics: Summary of Jacques Warren's conference

Infopresse360 Day on Web Analytics: Summary of Jacques Warren's conference

Jacques Warren was commissioned to introduce Web analytics (WA) to the people in the room. He asks v …

April 14, 2008 3 min read
Infopresse360 Day on Web Analytics: Summary of Avinash Kaushik's conference

Infopresse360 Day on Web Analytics: Summary of Avinash Kaushik's conference

Avinash Kaushik presents his vision of web analytics. In fact, for his die-hard fans of his blog, of …

April 14, 2008 2 min read
Iraq, Tibet and Activism 2.0

Iraq, Tibet and Activism 2.0

We sadly commemorated the 5th anniversary of the illegal US invasion of Iraq. According to the Nobel …

March 19, 2008 2 min read
Bounce rate influences revenue

Bounce rate influences revenue

I went to test the new features of Google Analytics as soon as they went online last week and they a …

December 16, 2007 1 min read

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