
When hyperconnectivity leads to social alienation
It was casually wasting my time on Facebook that I came across this 4Chan status that reported that …

When hyperconnectivity leads to social alienation
C’est en perdant nonchalamment mon temps sur Facebook que je suis tombé sur ce statut de 4Chan qui r …

Three ways to ensure team cohesion in Internet strategy management
I'm talking to people in communications, marketing or the Web who manage the Internet strategy of th …

5 types of work organization to manage your web strategy
I was explaining yesterday that Web strategic planning is not just a technical question, but also a …

Web strategic planning, an organizational solution
Monday morning, client meeting for the launch of a Web strategic planning project. We explain our vi …

CEFRIO releases NETendances “Online entertainment: web TV takes off”
Following our contribution to NETendances: "The craze for social media in Quebec" , it is with renew …

2011 trends according to Adviso
Like every year, Adviso makes its annual predictions and this year we have identified 6 major trends …

Foursquare, Gowalla, Facebook Places: the battle of geosocial networks
Geolocation has been a major issue in any retail web strategy for 3 years, the objective is to be pr …
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A look back at the Infopresse Strategy and Web Creativity Day
I attended the Infopresse Day on web strategy and creativity . Alexandra from NVI sums it up nicely …

10 best practices to adopt during web strategic planning
Strategic web planning is vital to the sustainability and profitability of a website. It must be a c …

When Changing a Button Gets You $300 Million
It was in the middle of a brainstorm with Vigeant and LD that we debated on the optimal process in t …
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Webcom 2008 | Report of the moijezap.org case study
Isabelle Lopez presents the case study of moijezap.org , the site of ZapQuebec osbl of Quebec whose …

A web strategy by candidates for the next Canadian elections
It was Michelle Blanc's post this morning that gave me the idea to launch you quickly (and lightly), …

The 5 main performance indicators for an e-commerce site (2 of 2)
Today I am completing the second and last part of the performance indicators part of my series. I in …
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The 5 main performance indicators for a site intended for lead generation (1 of 2)
We are often asked THE question by our clients/partners/colleagues/bosses: What are the main perform …

Infopresse360 Day on Web Analytics: Summary of Jacques Warren's conference
Jacques Warren was commissioned to introduce Web analytics (WA) to the people in the room. He asks v …

Infopresse360 Day on Web Analytics: Summary of Avinash Kaushik's conference
Avinash Kaushik presents his vision of web analytics. In fact, for his die-hard fans of his blog, of …

Iraq, Tibet and Activism 2.0
We sadly commemorated the 5th anniversary of the illegal US invasion of Iraq. According to the Nobel …

Bounce rate influences revenue
I went to test the new features of Google Analytics as soon as they went online last week and they a …