Optimize your online shopping experience to reduce cart abandonment
Over the course of this past year, a financially difficult one for many Quebec retailers, it became …
Objectives, strategies, tactics: what are they exactly?
Article updated on December 18, 2018.
-2-Apr-02-2026-08-28-16-0239-PM.jpg)
5 reasons to create a style guide instead of traditional graphic models
After talking about the 12 best practices for newsletters , and the ideal width of an email, I'll me …
Evaluate the ROI of your keyword buying campaign using multi-channel Google Analytics.
Google Analytics is now launching Multi-Channel, we were able to try it before anyone else since we …
How visitors judge your site: 6 factors related to intuition and emotions
Investing more time on a site is a decision. A decision that we make several times a day. However, t …
10 factors behind the evolution of web ergonomics
It seems that companies are doomed to periodically undertake site redesigns. Frustrating for some, n …
Ergonomic best practices for newsletters – 2 of 2
The third edition of the E-mail Newsletter Usability study , by Amy Schade and Jakob Nielsen of the …
-3-Apr-02-2026-08-27-09-9914-PM.jpg)
Should we put images in a newsletter?
After talking about the 12 best practices for newsletters , and the ideal width of an email, I'll me …
Make a good 404 page – 10 tips
The 404 page always gives the impression of having arrived in an uncharted part of the Internet. A k …
Faire une bonne page 404 — 10 conseils
La page 404 donne toujours l’impression d’être arrivé dans un endroit inexploré d’Internet. Un genre …