Meryem Abou El Bal

Passionate about digital experience and human psychology, Meryem helps her clients build digital strategies centered around customer needs in order to design powerful user experiences. She knows how to quickly identify business needs and organizational issues in order to adapt the various digital solutions to their reality. Her ability to explain things in layman's terms and her highly developed sense of empathy also make her an expert in facilitating strategic workshops and a trainer appreciated by her clients and internal teams.