Blogue Interne d'Adviso
You need to upgrade your Flash Player
Montreal 514.598.1881
E-Mail consulting@adviso.ca

Web Analytics

Learn to improve

How do you evaluate your output without measurements? How do you improve? The implementation of performance indicators answers these questions and enables you to separate good moves from bad ones. Our methodology is based on a process of continual improvement that will allow you to understand the operations which affected your performance and calculate their impact on your Internet investments.

In 2005, the average retail e-commerce conversion rate was 2.4%. Do you know your conversion rate?
-Shop.org (U.S.)

Some questions we can answer:

-Do I know if my site truly functions? Traffic? Sales?
-What are my sites statistics? Which ones need my attention?
-How can I quantitatively define my site’s success? By the number of calls received? Number of visits to the store? Total on-line sales? Time spent on the site?
-How does my Internet performance compare to that of other companies in my domain?
-What is the best tool to analyse my website?

Our approach:

-Collecting all relevant data to measure your traffic or campaigns
-Deciphering the mass of figures and emphasize essential elements in the decision-making process
-Sharing these indicators and measures to generate a dialogue and sensitize different levels of the organization to obtain knowledge and resources
-Setting up Key performance indicators (KPI) to define evaluation criteria and also ensure continual success.

Some services:

Extraction and analysis of statistics, recommendation and installation of a statistical tool, performance indicators, monthly traffic follow-up, conversion and positioning points.

Analyze your web site with Google Analytics.

 

Home page  |  Site Map |  Legal notes  |  Valid XHTML 1.0 Transitional
909 Mont-Royal E, Montreal, Quebec, H2J 1X3,
Tel: 514-598-1881 © 2009 All rights reserved. Adviso Consulting.