Guest Speaker at the Annual Conference on City-Centres in Quebec
Guillaume Brunet, an Adviso Consulting Associate, has been invited as a guest speaker to the 27th annual conference on city-centres in Quebec . During this event, which will take place in Trois-Rivières on April 21, 2005, Mr. Brunet will give a talk (in French) on the retail trade industry in the age of the Internet.
The arrival of the Internet has changed power relations in the retail trade industry. Customers are more informed than ever before and must be treated as they rightfully should be: as royalty. Even if consumers don’t actually make a purchase online, they do expect to find you on the Internet and see that you have adopted the same business practices as industry leaders. Remember that customers are only a click away from your local – and even international – competitors. So how can you make the Internet work in your favour to meet your business objectives? This is the question that Mr. Brunet will strive to answer.
To find out more about this conference, visit the web site of the Regroupement des centres-villes et des artères commerciales du Québec (french web site).
Mr. Brunet’s presentation is available on our retail trade industry web page (in French).