Case studies

Canadian Heritage

Mandate:

- To evaluate the Internet marketing efforts of a sample of 25 companies funded by the Canadian Culture Online program
- To recommend new program acceptance criteria and performance indicators.

Solution:

- Create a search engine performance comparison grid of the evaluated sites
- Conduct a popularity analysis of these sites
- Conduct a technical analysis of the site
- Write a good practice guide
- Recommend changes to funding criteria.

Results:

A universal method of evaluating the success of projects funded by the Heritage Canada program and concrete measures to improve global performance.

Testimonial:

"They delivered a very high quality product within the established deadlines and to budget.

I want to emphasize the flexibility that Adviso’s team showed as well as the precision of the methodology that they established and implemented for this project. Furthermore, Adviso proved their solid expertise in this domain.

I wouldn’t hesitate to hire Adviso again and can assure you of our total satisfaction with the work they did for us."