Blogue Interne d'Adviso
You need to upgrade your Flash Player
Montreal 514.598.1881
E-Mail consulting@adviso.ca

Adviso’s publications

Click fraud

 

4 October 2006

Have you already come across a splog ?

Although quite a few people don’t know what a splog is, everyone has probably seen one at least once while surfing on the Internet. In fact, according to a recent study, 56% of Anglophone blogs on the net are splogs. More ->

8 March 2006

Click fraud: are you a victim?

In 2004, we discussed click fraud in one of our articles and mentioned that 20% of clicks from Pay-Per-Click adverts were potentially fraudulent. Two years later you always hear this same figure, without knowing where it comes from. More ->

1 September 2004

Advertisers: Beware of "Click Fraud"

Search engine advertising now counts for 2% of U.S. advertising investments, equivalent to all billboard and outdoor advertising in the United States.On the US$962 million in revenue earned by Google in 2003, roughly 95% was generated by a type of advertising known as PPC More ->

 

Home page  |  Site Map |  Legal notes  |  Valid XHTML 1.0 Transitional
909 Mont-Royal E, Montreal, Quebec, H2J 1X3,
Tel: 514-598-1881 © 2009 All rights reserved. Adviso Consulting.